Archive for December 11th, 2012

“Buy Native” logo by Victor Pascual, via ICTMN.

The six weeks leading up to Christmas can be a big six weeks for Native businesses – if people take seriously a pledge to “buy Native.”

Dr. Dr. Jessica R. Metcalfe explained the importance of buying Native in a piece for Indian Country Today Media Network.

    During the holidays we spend billions of dollars on gifts and decor. A lot of that money goes to huge companies (Walmart and Apple come to mind). A lot of these huge companies outsource their jobs, and little of that money actually trickles down to the workers who produce the items. Several companies also use sweatshops (such as Nike, click here for a partial listing of companies down with sweatshoppin’).

The power of purchasing can be huge, Metcalfe writes.

    I’m going to be writing on my blog, Beyond Buckskin, about my personal goal to buy only Native-made gifts, or items bought from Native-owned companies, etc, with the goal of maximizing the amount of money going to Native businesses.

    The first post, which launched on Monday, offered an initial list of our favorite Native-run places to shop (artists’ sites, physical stores, and online sites). You can find that list by clicking here (, where it will remain forever, so you can shop Native-made items anytime of the year even when the holidays are gone. We will be adding to this list in the weeks to come, looking to promote everyone as much as possible. Upcoming posts will be filled with Holiday Gift Guides for tiny tots to grandpas and everyone in between. There are a lot of options out there when it comes to buying Native, and, ultimately, supporting Native communities.

. . .

    Please share this post and join me and countless others in this pledge to BUY NATIVE and to buy at least one Native American-made gift in the weeks to come.

Happy shopping!

Jenna Cederberg